By: Senior staff writer – Easton Ellsworth

The Oodle corporate blog has great news for company fans: $5.6 million more in investor financing.

Oodle CEO and co-founder Craig Donato made the announcement, which mentioned that the money came fom existing investors Greylock Partners, Redpoint Ventures and JAFCO Ventures.

It’s not surprising, given the woeful economic state of things, that Oodle would be an upstream swimmer in 2008. It specializes in helping people find things like jobs and yard sales and used cars – things that would be likely to get listed in classifieds while everyone avoids buying new or is looking for a new gig.
Walmart and MySpace – I seem to remember who they are, I think – are some of Oodle’s recent advertising/content partners. Oodle now boasts more than 10 million monthly unique visits. I’ve been involved with projects generating up to a couple of million monthly uniques and that’s no small achievement. Now Oodle’s game is probably conversion rate improvement and diversification of revenue streams.

That, and to keep the economy down (okay, impossible to control) or retain people’s allegiance if/when it rebounds.

Have you ever used Oodle? I have, and I always enjoyed their comprehensiveness. My searches on Oodle have mainly been for vehicles or real estate. Do you think Oodle could be considered a leader in its niche?