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Google Wave vs. Threadsy
By Senior Editor – Kris Smith (@croncast)
Update: Threadsy is offering Tech Startups readers access to the private beta – get your access on! Thanks @dskendall.
The story here really is theory vs. utility. Wave is a tool that comes from a part of Google dedicated to R&D and future earnings, Google Labs.
Threadsy comes from a startup with an agenda like making money in the short term with its software.
Both applications are ambitious in trying to solve a couple of problems at once.
Centralize tools that we use to communicate
Online communication tools are decentralized because most of them are products of individual need. They are solutions to problems that certain users were having with other ways of communicating. It wasn’t a lack of vision that caused this. It was market demand. The same demand that is making it necessary to begin to centralize these tools.
Twitter, Facebook and email are the dominant players right now. Sure I know email isn’t really a player but it is a mode of communication that is decentralized. It is really a collective of the GMail, HotMail and Yahoo!
This new aggregation of the communication modes makes it easier for end users to locate conversations and friends across networks. Think of it as that nebulous space between AT&T and Verizon where there networks connect. The difference in this case is that Wave and Threadsy are destinations where these connections are made.
Organizing the diaspora of personal brand
Users of the social media tools that are integrated into Wave and Threadsy have worked countless hours building a brands on varying sites. By combining the communication mechanisms they essentially combine a users online brand by centralizing a the users identity.
A users communication styles do vary based on the tool they are using but when centralized into one application it forces users to organize their collective into a single brand. It is a necessity of using the tool, Wave or Threadsy.
At this stage of Google Wave vs. Threadsy, I’m placing my bet on Threadsy to produce a tool that quicker than Google that will meet market need simply based on utility.
Google has a long way to go with the theory of Wave, especially on the front-end if they choose to compete in this space. I would assume that they will continue down a path to make Wave the platform that powers other real-time applications like Pulse from Novell.
DISCLOSURE OF MATERIAL CONNECTION: http://cmp.ly/0
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, diaspora of personal brand , Facebook , google labs , Google Wave , Novell Pulse , personal branding in communcation , threadsy , threadsy reat-time , Twitter 
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Kris,
It would be unfair to start effusive praise of Threadsy without first saying how much I’ve enjoyed the posts recently on Techstartups.com.
Threadsy was immediately useful, solves a real issue and not restricted to having a bunch of like minded people possess an account. Wave may be great in groups,I’ll find out when enough of the people I want to use it with have accounts but for the time being Threadsy walks all over the alternates for the bulk of my mainstream interaction.
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This post was mentioned on Twitter by croncast: keeping up with my battle theme for the day – Google Wave vs. Threadsy http://bit.ly/22HcV...
I think evaluating a tool has much to do with context. In my working environment, working productively in a group relies very heavily on e-mail, quite a bit on group calendaring and shared network drives, somewhat on web postings, and very little on more sophisticated collaboration tools.
The ability to manage a project, get input from multiple parties in diverse locations, and most importantly sharing versions of documents and other work product goes way beyond the Facebook/Twitter kinds of interactions.
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I agree with both of you. What the current spate of tools remind of is the collection that was Groove.
In terms of practical use the tool(s) to use depend on the working cultural and personal preferences of the team on given project.
With some more filters Threadsy, privacy settings in Twitter or private accounts and context for any reason to use Wave in its current incarnation . . . they could become better workgroup tools.
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