Sentiment Analysis | TechStartups.com Keyword Feed http://www.techstartups.com/tag/sentiment-analysis/ This is the keyword feed for Sentiment Analysis from TechStartups.com. We're crazy about this topic and want to share our passion for all things related. Visit us at http://www.techstartups.com Sat, 20 Mar 2010 03:18:52 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 Twitter Startups Born from PR Firms http://www.techstartups.com/2009/11/13/twitter-startups-born-from-pr-firms/ http://www.techstartups.com/2009/11/13/twitter-startups-born-from-pr-firms/#comments Sat, 14 Nov 2009 01:58:52 +0000 John Federico http://www.techstartups.com/?p=3594 By Staff Writer – John Federico (@gadgetboy)
TweetLevel Screenshot
PR firm Edelman Public Relations has launched its own twitter measurement tool. The tool, called TweetLevel, is a qualitative tool that measures a Twitterers “gravitas” or importance based on the content of their tweets. It takes some serious semantic mojo to accomplish that and I have to wonder if Edelman is up to the task.

Of course, TweetLevel doesn’t ignore numbers altogether. It does take into account the number of followers a Twitter account may have and the account’s “participation” in the community (I assume that means tweet frequency). However, the tool places a much greater weight on what is being said and how trustworthy an individual twitterer may be.

Using a 100-point scale, here are some of TweetLevel’s highest rated Twitterers:

  • Perez Hilton (score: 86.5)
  • Mashable (86.3)
  • Twitter Tips (85.2)

Perez Hilton!? Edelman’s developers may have to go back into the lab for a rewrite…

Microsoft PR Agency of Record Waggener Edstrom launched a similar tool called Twendz earlier this year. Twendz monitors trending topics on Twitter while providing sentiment analysis on those topics. As of this post, I was unable to get Twendz running in Chrome, Firefox or Safari on my MacBook running Snow Leopard 10.6.2. The Company plans to offer a premium version of the tool later this year.
Twendz Screenshot
DISCLOSURE OF MATERIAL CONNECTION: http://cmp.ly/0

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]]> By Staff Writer – John Federico (@gadgetboy)
TweetLevel Screenshot
PR firm Edelman Public Relations has launched its own twitter measurement tool. The tool, called TweetLevel, is a qualitative tool that measures a Twitterers “gravitas” or importance based on the content of their tweets. It takes some serious semantic mojo to accomplish that and I have to wonder if Edelman is up to the task.

Of course, TweetLevel doesn’t ignore numbers altogether. It does take into account the number of followers a Twitter account may have and the account’s “participation” in the community (I assume that means tweet frequency). However, the tool places a much greater weight on what is being said and how trustworthy an individual twitterer may be.

Using a 100-point scale, here are some of TweetLevel’s highest rated Twitterers:

  • Perez Hilton (score: 86.5)
  • Mashable (86.3)
  • Twitter Tips (85.2)

Perez Hilton!? Edelman’s developers may have to go back into the lab for a rewrite…

Microsoft PR Agency of Record Waggener Edstrom launched a similar tool called Twendz earlier this year. Twendz monitors trending topics on Twitter while providing sentiment analysis on those topics. As of this post, I was unable to get Twendz running in Chrome, Firefox or Safari on my MacBook running Snow Leopard 10.6.2. The Company plans to offer a premium version of the tool later this year.
Twendz Screenshot
DISCLOSURE OF MATERIAL CONNECTION: http://cmp.ly/0

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